Julianna B

A jewelry collection with a shared vision

Julianna B is the creation of Julie Gniwisch and Briendy Gansbourg. This mother-daughter team is no stranger to the jewelry industry, with over 30 years’ experience in owning and running one of the largest jewelry e-commerce suppliers in North America. This energetic duo has come together to create a line abundant in style and personality for all women to enjoy.

“My mother is elegant and classic. My style is more edgy and fun.
Together, we create something beautiful and wearable.”
– Briendy Gansbourg

Julianna B is more than just the fusion of J and B. It is where classic and contemporary meet, two personalities expressed in wearable and unique pieces. Julianna B is for smart women, designed to make the wearer feel exquisite, no matter what the occasion. You don’t need a reason to put on jewelry. Just wear it – just because.

History

WWII - THE VERY BEGINNING
WWII - THE VERY BEGINNING

Delmar CEO and Gniwisch family matriarch Julie is born in the Carpathian Alps. As a baby, she was hidden from the turmoil of the Holocaust sweeping Europe and fled to Canada where she grew to raise a family of her own.

1978 - HOMEGROWN PASSION
1978 - HOMEGROWN PASSION

With her heart set on the jewelry business, Julie Schwartz' passion for pearls led to her founding Delmar in Montreal, QC in the basement of the Gniwisch family home.

1983 - A CANADIAN ICON
1983 - A CANADIAN ICON

Delmar began supplying jewelry to iconic Canadian department store, the Hudson's Bay Company. At the time, the store was in the process of expanding and grew across the country.

1987 - BOOMING BUSINESS
1987 - BOOMING BUSINESS

Delmar continued to grow, amassing over 50 retail partners, delivering innovative designs across borders.

1999 - INNOVATION ONLINE
1999 - INNOVATION ONLINE

The Delmar team knew the face of retail was changing. They seized the opportunity, embarking on a new e-commerce journey with ice.com, becoming a pioneer in the dropship industry.

2010 - AWARDED PRAISE
2010 - AWARDED PRAISE

Praised for their skillful designs and efficient business model, Delmar receives the best supplier award from three of the top retailers in the United States.

2013 - SUSTAINING GROWTH
2013 - SUSTAINING GROWTH

After more than four decades in the business, Delmar continued to grow. With an effective e-commerce model in place, they attracted their 60th customer.

2015 - CONTEMPORARY TRANSFORMATION
2015 - CONTEMPORARY TRANSFORMATION

Today, Delmar has rebranded. They launched an entirely new look, brand befitting the innovative designs they're known for.
2015 also marks the debut of JuliannaB, their signature line designed with women in mind.